90
executive branch agencies supported
CASE STUDY
Georgia Technology Authority used Siteimprove to turn accessibility from a distributed compliance challenge into a measurable statewide operating model, bringing analytics at scale and improving digital accessibility for its 11 million residents.
90
executive branch agencies supported
130
state and local government entities
900
state agency content managers
The problem
The Georgia Technology Authority (GTA) Office of Digital Services & Solutions had a statewide mission: make government services easy to access and easy to use for its 11 million residents. But with GTA supporting 90 executive branch agencies and 130 state and local entities, accessibility quality varied across teams, compounded by staff turnover and evolving requirements, including the 2024 ADA Title II updates.
The challenge wasn’t a single broken page. It was indirect control at scale: each agency ran its own web team so that standards could drift, and teams often had to guess where accessibility issues lived, and which fixes would matter most.
That uncertainty slowed remediation and made it harder for leadership to see progress consistently across the state. As Yen Tang, Director of Outreach for Digital Services & Solutions at GTA, says, "We institutionalized an 'Accessibility First' directive, ensuring accessibility was baked into the development and content creation process rather than treated as a reactionary process."
GTA shifted its focus to one thing: make that directive measurable and sustainable across a federated digital ecosystem.
We’ve enhanced digital options for Georgians, improving website engagement. Siteimprove metrics are also helping our agencies drive business decisions that directly impact the customer service experience.
Rick Dunn
Director, The Governor's Office of Planning and Budget
The solve
GTA expanded AccessGA, its program supporting accessibility consulting, audits, and training. At the same time, it embedded statewide standards into GovHub and the publishing workflow, so accessibility was addressed from the start. Then GTA introduced a measurement layer using Siteimprove reporting through the Georgia Analytics Program, enabling agencies to continuously scan thousands of pages, identify issues, and act on prioritized recommendations.
GTA also made accessibility an IT-governance loop, not a one-time compliance effort. By tying standards to GovHub’s publishing experience and requiring consistent content-creation workflows, teams didn’t have to relearn accessibility with every release cycle or rely on individual champions to catch issues late. Siteimprove reporting then fed results back into the program as operational intelligence: what’s breaking, where it’s happening, and what to fix first. That closed the gap between accessibility policy and day-to-day delivery, helping IT leaders manage risk while keeping agencies aligned across thousands of pages and many owners.
The impact showed up in day-to-day work and measurable outcomes. GTA provided accessibility guidance to approximately 900 state agency content managers, supporting digital services for all its Georgia residents. Among 20+ agencies that received direct consultations, 80% improved their Siteimprove Accessibility scores by an average of 1.7 points, earning national recognition. GTA also achieved statewide platform conformance with WCAG 2.1 AA and is now keeping pace with WCAG 2.2 using Siteimprove reporting.
Because each agency ran its own web team, GTA improved consistency through shared standards, transparent reporting, and support rather than direct authority across 75+ participating agencies. That statewide transparency helped GTA earn a National Association of State Chief Information Officers award, recognizing how GTA made web performance data visible and helped over 90% of participating agencies improve their digital performance scores.
And for Georgians, the payoff is real. For example, by tracking accessibility and user experience progress through Siteimprove, the Department of Driver Services raised its overall performance score by more than 10 points, making license and ID updates faster and more user-friendly for Georgia citizens.
GTA turned analytics-driven insights into operational confidence across its large digital footprint, giving agencies a clear path to better serve every resident.
80%
of consulted agencies improved Accessibility scores by an average of 1.7 points
WCAG 2.1 AA
statewide platform conformance achieved
10+ points
improvement in Department of Driver Services' overall performance score