THE GOAL: GENERATE REVENUE
Optimize your content to convert
You’ve built a best-in-class site, with the smart acquisition strategies to match. Now all you have to do is get your visitors to take action, whether that happens to be in the form of clicks, contracts, or cold, hard cash.
How we do it
To generate revenue, it’s not enough to be interesting or even entertaining; you have to compel action. The Siteimprove suite includes tools designed to do just that — to give you the insights to elicit maximum response.
Automated content analysis
Using advanced ML algorithms, we scan your site across customizable parameters to flag content issues that may affect your SEO, UX, or customer engagement. Why? Because sometimes one too many broken links or typos is all it takes to kill an otherwise done deal.
Robust journey & funnel analysis
Who doesn’t wonder what one step in the marketing funnel ends up being the deciding factor? Our tools show you exactly how visitors navigate your site and help you identify the highest converting paths so you can double down accordingly.
Content & behavior analytics
Identify conversion blockers to reduce friction and encourage smoother, more intuitive journeys for users. With our Top Paths feature, you can see exactly how your visitors travel through your site — where they buy, and maybe even more valuably, where they balk.
Client spotlight: Akamai
When you’re the leading cloud computing and content delivery network in the world, it tracks that you’d have the extensive digital footprint to match. Find out how we equipped Akamai’s content management team of six to seamlessly run their owned-channel empire.
Siteimprove solutions for revenue generation FAQs
Siteimprove's primary goal is to help users compel website visitors to take action, whether that's making a purchase, signing up, or other valuable conversions, recognizing that simply having an attractive site is not enough for revenue generation.
Siteimprove offers automated content analysis using advanced machine learning to identify content issues that can negatively impact SEO, UX, or customer engagement. By flagging issues like broken links or typos, it helps prevent them from hindering potential conversions and revenue.
The journey and funnel analysis tools show exactly how visitors navigate your site, helping you identify the highest-converting paths so you can focus on optimizing them to increase conversion rates.
Siteimprove's content and behavior analytics identify conversion blockers to reduce friction, encouraging smoother user journeys. Features like Top Paths show visitor flow, revealing where users convert and where they might abandon the journey.